Sip and scan coke image7/14/2023 ![]() “But over the years, it has become more about the experiences and moments shared over a Coke. “That first year, it was all about discovery and introducing people to the idea that they could find their names – or the names of their friends or family members – on a Coke bottle,” recalls Saxon Seay, Coca-Cola brand manager. Over the years, the campaign has evolved and expanded, adding new names, song lyrics and more Coca-Cola flavors in more packages. ![]() ![]() When “Share a Coke” first debuted in 2014, Americans flocked to stores to find a Coke bottle with their name on it. For its new campaigns, Coca-Cola aimed to take the customer experience to the next level with a Chatbot on WhatsApp Business. CocaCola also is using digital technology to create new consumer experiences via innovative programs like sip & scan, which lets consumers unlock experiences and prizes by scanning icons on Coke packages with their mobile phones. It’s simple to sign up with your email address or Facebook login details, select your favorite program below (whether it’s Base or Fanta Collection,) answer any questions, then start earning points right away by scanning UPCs at participating stores or entering codes on this site. “Thanks to this technology, these stickers extend the memory with something people can not only attach to their clothes, phones and more – but also scan to possibly win special summer experiences to share with others.” sip & scan will not have access to any other part of your phone. “In years past, we’ve found that once the campaign ends, people want to hold on to a memory,” Kibe said. The image you captured acts as the scan that’s required to unlock experiences and rewards. Fans can peel off the stickers to reveal Coca-Cola’s Sip & Scan™ codes that instantly unlock chances to win prizes ranging from a free Coke, to amusement park passes, to baseball tickets. For the first time, “Share a Coke” name labels on 20-oz. Several new innovations will reward fans for the simple act of sharing. ![]()
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